My buddy Windy in San Francisco sent this to me today. Normally I seldom mention my friends cos they're private and not so web-social. This cracked me up given my current mood about Corporatism and Government, it was so apt.
Wal-Mart announced that sometime in 2011 it will begin offering
customers a new discount item... Wal-Mart's own brand of wine.
The world's largest retail chain is rumored to be teaming up with
Ernest & Julio Gallo Winery of California to produce the spirits at
an affordable price in the $2 to $5 range.
Wine connoisseurs may not be inclined to put a bottle of the Wal-
Mart brand into their shopping carts, but 'There is a market for
inexpensive wine,' said Kathy Micken, professor of marketing at
University of Arkansas , Bentonville. 'However, branding will be
very important.'
Customer surveys were conducted to determine the most attractive
name for the Wal-Mart wine brands and varieties.
The top surveyed names in order of popularity were:
10. Chateau Traileur Parc
9. White Trashfindel
8. Big Red Gulp
7. World Championship Riesling
6. NASCARbernet
5. Chef Boyardeaux
4. Pinot Newt
3. I Can't Believe it's not Vinegar
2. Grape Expectations
1. Nasti Spumante
The beauty of Wal-Mart wine is that it can be served with either
white meat (Possum) or red meat (Squirrel).
1 comment:
Ahhhh... great laugh!
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